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Kaffee-La'
Holding Good Times
Brand Identity | Logo Design
Core Values
The name "Kaffee-La" signifies the essence of creating one's own group of people.
Brewing premium and aesthetic coffee.
Mission is to spread good vibes and make every moment count.
Create an ambience where everyone can have their best time together with their Kafila.
From Where It All Started
We were seeking for inspiration which resonates with the core brand values of Kaffee-La. A symbol that just embeds in people's heart and stays with them
One day while driving on a highway, Krishna just got a sight of one such symbol i.e,
The Direction Symbol
Versatility Of The Symbol
Can be embed in both Hindi and English language.
Aligns with the vision of being progressive.
Stands out the value of our brand.
How It Stands Out?
We simply added and separated direction element before and near to letter K of our primary logo to give it a directional mindset read.
Starbucks
Baristra
>Kaffee-La'
Coffee Crush
Cafe Coffee Day
Do you just pay for the food in a Cafe?
After building a progressive foundation of our logo, we wanted to the convey the idea that at Kaffee-La' we hold the best time for you to be spent with your loved ones.
Hence, We were looking for an element that will justify the importance of time in the logo.
By Making The Actual Kaffee-La'
We brought the two icons together to make their own Kaffee-La'
Creating an Identity
Holding the time in an hour glass
Representing our coffee segment
All Elements Together
Mindset direction to gain attention
The precious time you hold
Caffeine touch with dual objective
That is how we formed a minimalist identity for Kaffee - La'
Holding the best time for you
Logo that works effortlessly across languages
We cleverly designed it using the same element in both English and Hindi, ensuring its universal appeal.
Flip and see it yourself
Time To Explore The Practical Usability And Scalibility
