J.K. Shah Classes
How 42 managed to create the most creative and Interactive social handle in India in Ed-Tech sector
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The day when we had very first meeting with J.K. Shah classes -
This is how their profile appeared:
How 42 changed the game -
Brand Consistency & Tone
With creative posts, 42 could achieve :
1. Aesthetics
2. Easy brand recognition
Relatable and Relevant Content
We decided to step into the shoes of a commerce student and allotted a team of commerce students itself to generate the most organic and relevant content.
1. Static Posts to engage with existing audience
2. Professional animations for special events and to maximise the watchtime
3. Reels to lure the new yet relevant audience
And we never failed to impress the audience with our special events post.
Diwali
Janmashtami
But, Hey!
How can we forget the moment marketing?
Give 42 a moment and it takes 42 mins to come up with the best
Chandrayaan Launch
India vs Eng World Cup
Ensuring your moments turns into memories
that last a lifetime.
And in one year, this is how we went with our original and out of the box content :
4.7
M +
Engagements
45
k +
Shares
7.2
M +
Impressions
31.2
k +